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Fundamental Accounting Skills Every Freelancer Should Know
When it comes to accounting fundamentals, there’s a lot we could speak to—cash vs accrual method, assets = liabilities + owner’s equity, variance analysis—but I’m already putting you to sleep already,...
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Best Digital Marketing Growth Hacks for Manufacturers in 2019
As a manufacturer, your marketing has always been last priority. Your team of design engineers and production guys are the best in the business. Your facility is full of the newest materials, precision...
View ArticleWhat We’re Excited About for LinkedIn This Year
In today’s tech-driven world, success hinges on your digital presence. Even before your website, your clients–especially those in the B2B space–may check out your social media. That’s where you get to...
View ArticleHow to Publish an Ebook for Lead Gen
While publishing a book might seem like a heavy task, publishing an ebook doesn’t have to be. The word “book” inspires images of heavy volumes with lots of pages. When you remove the physical...
View Article5 Stories People Want to Hear About Your B2B Company
Once upon a time, there was a Director of New Business Development. She was good at her job, but it was a hard job. She arrived at the office each day with a smile and a positive outlook. “Today,” she...
View ArticleShould You Use Emoji in Metadata ?
Almost everyone loves emoji! Sure, there are a few people who look down on them, thinking they’re an affront to the written word. But all over the world, a huge majority across demographics enjoys...
View ArticleMake Your Customer the Hero. Here’s How!
Who’s your favorite movie or literary hero? How many times have you seen that movie or read that book? Do you ever get tired of your hero’s story? There’s something about a good story that keeps our...
View ArticleReduce Cart Abandonment and Watch Sales Skyrocket
Wouldn’t it be great if every customer you came into contact with resulted in a sale? Naturally, not every lead will move all the way through the funnel, but we all want to maximize the number who do....
View ArticleStop Writing Boring Social Media Posts!
Scroll… scroll… scroll… stop. Read. Think. Laugh. Come away a tiny bit better off. What made you stop and read that tweet, that Instagram post, or that LinkedIn update? We each see 50 bazillion status...
View ArticleWordPress site hacked via Simple 301 Redirects Bulk Addon? Here’s a quick fix!
WordPress is a great platform: it can be as simple, or as complex as you need. However, with power comes responsibility. WordPress must be maintained properly, otherwise it can get hacked quite easily....
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